The Benefit of Wool Carpets


Here in the Ross showroom we have just added the fantastic Penthouse range and the stand arrived last week with all the ranges of top quality wool made by Penthouse.


Why Penthouse? firstly it is Made in British, it is also top quality due to sourcing the wool from the finest British and New Zealand farmers and another reason we like Penthouse is because all their employees own a slice of the company which gives them passion in there company resulting to the best quality and satisfaction for our customers in their choice of penthouse wool product..

Top benefits of wool carpet:
  • Hard wearing and long lasting
  • Retains its pile shape and height
  • Recovers quickly from furniture compression
  • Is naturally flame retardant
  • Environmentally friendly and sustainable fibre


Wool carpets have had a reputation for quality and durability for hundreds of years. Wool as a fibre can withstand pressure, has a beautiful appearance and excellent appearance retention properties. The very best wool for carpet production is ‘string’ wool. This type of wool can be found on sheep breeds located in Britain and New Zealand. Many carpets contain both New Zealand wool and British wool; British wool is bulky, tough and offers a unique texture whilst New Zealand wool is a lot softer and whiter, which makes this the ideal material for plan or lighter shade ranges.

Wool has an intrinsic strength and doesn’t necessarily need any other fibre to improve its performance, but in certain circumstances and for particular reasons it is often blended with other fibres, primarily man made ones.

Manufacturers choose to use synthetic materials in the yarn for quite a few reasons. Here are just a few:

  • Fibre flexibility
  • Dyeing
  • Heat setting
  • Stain resistance
  • Durability

These wool rich hybrids will perform well in the home and below are just a few reasons why.

Strength and resistance

As we mentioned previously, wool provides superb performance with its long lasting durability; it has a natural crimp which means it can offer a ‘bounce-back’. This means that the pile compression, tracking marks and shading are significantly reduced. This is why wool carpets are able to maintain such a good appearance over many years.

Easy to care for

Wool is a completely natural fibre, which means it contains natural oils. These oils are resistant to soiling so, for the most part, all you will need to keep your carpet looking good is regular vacuuming. Whilst wool will repel some spills, some quick thinking and an absorbent cloth are recommended, as the first part of a solution to those inevitable household spills.


There’s nothing more luxurious than the comfort and warmth of a wool carpet. The wool is energy efficient as it will act as an insulator keeping your house warm.

Wool will also absorb sound and will cushion the home against echoes and noise from the family.



Fire resistant

Wool is naturally fire resistant and has an extremely slow ignition rate.

Fall friendly

Your wool carpet will act as a cushion which will prevent any serious injury in fall, from the young to the very old. This is particularly the case when it’s installed over a good quality underlay, which can also ensure that your carpet reaches, or even exceeds, it’s useful life expectancy.


Wool is a natural ‘smart’ fibre and can help to create a balanced atmosphere in any home. It also has the ability to absorb humidity in the air and will then release it back when the atmosphere becomes dry.

The minute scales of the wool’s fibres will hold fine dust until it is vacuumed, which will minimise any floating particulate in the atmosphere. The use of a good quality vacuum cleaner, of appropriate type for your particular carpet construction will again ensure that a carpet will look and perform as it should.

Natural and sustainable

Wool grows on sheep, which will graze freely and this is why it is 100% natural and fully sustainable. Shearing is a crucial part of caring for these animals and there is a fresh supply of wool available every year for the carpet industry.


Wool is biodegradable in soil! It will produce nitrogen, sulphur, carbon dioxide and water which are all plant nutrients.


So you cant get better than wool carpets and as supplier of the Penthouse British made wool carpets we couldnt recommend them more.

Pop into our showroom in Ross and take a look at the samples we have on show, touch the quality all at affordable prices..

Look forward to seeing you soon

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